SNACK in 3 lines
- Sushiro’s Japan collaboration with Zenless Zone Zero starts on June 24.
- The official campaign page and same-day GAME Watch coverage point to limited picks, stickers, laser tickets, mini figures, and a Digiro collaboration mode.
- With special collab stores in Akihabara and Namba, this is more useful as a Japan visit-planning story than as a thin merch note.

Image source: Akindo Sushiro official campaign page
Snackgirls editorial note
Kirari: This looks like the kind of collab where readers do not just eat and leave. The store mood itself seems to be part of the attraction.
Red: The store locations, bonus lineup, and Digiro mode give readers enough detail to decide whether this deserves a stop during an Akihabara or Namba route.
Putting the official Sushiro campaign page next to the same-day GAME Watch report makes the angle clear. The important part is not only that Zenless Zone Zero is getting a restaurant tie-in, but that the campaign already shows enough location and experience detail to plan a real visit around it.
When it starts and where the on-site pull looks strongest
The official Sushiro campaign page lists the start date as June 24, 2026. The campaign title is framed as “Welcome to the Sushiro New Eridu Branch!”.
Same-day GAME Watch coverage says Sushiro Namba Amza in Osaka and Sushiro Akihabara Chuo Dori in Tokyo will operate as special collaboration stores. That makes the topic strongest for readers already mapping Japan travel or shopping routes.

What the campaign adds beyond a normal meal stop
According to GAME Watch, the collaboration lines up limited picks, stickers, laser tickets, and mini figures. That already gives the story a collector angle instead of leaving it as plain co-branded menu news.
The same report also says some stores with the large touch display Digiro will run a dedicated Zenless Zone Zero mode. So this is closer to a venue experience than a quick one-item promotion.


Image source: Akindo Sushiro official campaign page
What to check before going
GAME Watch adds an important caution: store-by-store stock and price details should be checked in the app or on the homepage. Readers should treat the current announcement as the visit plan layer, then confirm practical details closer to the day.
That still leaves the article value strong. It helps readers judge whether the campaign deserves room inside an Akihabara or Namba stop list, and the official image stack already makes the mood easy to scan.

Sources and checked date: Checked on 2026-06-11 KST
- https://www.akindo-sushiro.co.jp/campaign/detail.php?id=4293
- https://game.watch.impress.co.jp/docs/news/2116278.html
The official Sushiro campaign page was checked directly for the start date and official image assets, then same-day GAME Watch coverage was used to cross-check the bonus lineup, Digiro mode note, and the Akihabara/Namba collaboration-store detail.
Leave a comment