SNACK: 3-line summary
- Sanrio’s moving-ear character hats are on sale exclusively at Don Quijote stores in Japan.
- Four characters span five versions, priced at ¥2,749 each including tax.
- Availability varies by store; check the official store list and contact your chosen branch before visiting.
Hello Kitty and friends have a Halloween accessory with ears that move at a squeeze. Sanrio’s October 7 announcement says the character hats are already on sale exclusively at Don Quijote stores in Japan.
Snackgirls react
Kirari: I’d build a Halloween photo outfit around the pink Gyaru Kitty. Choosing the clothes to go with it sounds like half the fun.
Red: I want to squeeze the pump myself and see the ears move. I’d probably get distracted playing with that before choosing a character.
Squeeze the pump, and the ears wiggle
Grip and squeeze the attached pump to make the ears move—a little action to add to a Halloween character costume.
Four characters, five versions
The lineup includes Bonbonribbon, Usahana and Charmmykitty, plus two Hello Kitty versions: Gyaru Kitty Brown and Gyaru Kitty Pink.
One price for all five designs
Each hat costs ¥2,749, including tax. Sanrio notes that details and colors may differ slightly from the product photos.
Before visiting, check Sanrio’s participating store list (PDF) and ask your chosen branch whether it carries the hat you want. Availability varies by store, and inclusion on the list does not guarantee current stock.
Sources and checked date: October 7, 2026 (JST)
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