Usamaru and Nekopen Play Shopkeeper in LINE FRIENDS’ New Merch Pop-Up

Usamaru dons a café master’s outfit, while Nekopen’s cat-and-penguin duo take on sushi-shop roles in the LINE FRIENDS Restaurant Street Pop-Up Store. The restaurant-themed merchandise event opens at LINE FRIENDS SQUARE SHIBUYA on November 20, 2026, with nine venues scheduled through March 7, 2027. The cafés and counters are illustrated settings for the goods; the event does not offer meal service.

Usamaru’s Café Meets Nyankuma’s Fruit Parlor

Usamaru’s old-fashioned café look comes with a black outfit and moustache, while pink Usako wears a classic maid-style uniform. Their plush figures are joined by pudding- and cream-soda-shaped soft goods, a menu-design clear file and a drinking glass with a spoon.

Nyankuma’s bear and white cat take a different approach, wearing striped parlor-server uniforms with matching caps and bow ties. Their display includes a fruit-sandwich-shaped soft item, a pink plate and a printed glass, alongside smaller plush figures in pastel-green and purple fuzzy outfits.

Boneless Runs the Ramen Shop, Nekopen Takes the Sushi Counter

Boneless Dog and Cat wear dark ramen-shop outfits and head coverings. The theme extends to a ramen bowl, a hanging shop sign and a menu-design clear file, with fried-rice- and dumpling-shaped soft goods displayed on black dishes.

The Nekopen Biyori setting casts the cat as a sushi chef and the penguin as the taster. The merchandise preview shows the pair in blue-and-white outfits and patterned headbands, surrounded by sushi-shaped soft goods, a printed plate, a tall sushi-shop-style cup and a hanging counter sign.

Nine Venues from November 2026 to March 2027

Admission is free at every venue. Some dates overlap, so the pop-up will be running at more than one location during parts of the schedule.

One Sticker Sheet per Qualifying Purchase, with Three Store-Group Designs

At the physical pop-up stores, a single transaction of at least ¥3,300 including tax qualifies for one original sticker sheet while supplies last. Receipts cannot be combined. Each sheet contains artwork from all four character groups.

There are three designs by store group: LINE FRIENDS SQUARE SHIBUYA, Loft stores and Marui stores. Shibuya’s sheet features restaurant interiors and counter scenes, Loft’s uses the main café, parlor, ramen and sushi staff illustrations, and Marui’s has alternate character-and-food compositions.

Online sales have two separate start dates. LINE Gift will begin selling some items on November 20, 2026, while sales through the LINE FRIENDS Online Store are scheduled for February 2027.