Chiikawa Bakery’s eight cornet mascots lead its October 15 anniversary celebration

SNACK: 3-line summary

Chiikawa Bakery’s second-anniversary celebration starts October 15 with eight cornet-shaped mascots.
The lineup includes Chiikawa, Hachiware, Usagi and five more characters.
A photo booth opens October 6 at the Laforet Harajuku pop-up; the bakery’s actual anniversary is October 29.

Chiikawa Bakery is bringing eight familiar characters into its second-anniversary celebration as cornet-shaped mascots. The celebration begins October 15, ahead of the bakery’s birthday later that month.

Second-anniversary announcement image. Image: LTR.

Snackgirls react

Kirari: I’d pick Usagi’s cornet mascot for a photo. Seeing that familiar face take on a pastry shape would make me stop for a closer look.

Nea: I’d like to compare all eight together, especially how Shisa and Furuhonya fit the same cornet idea.

Eight characters, each in cornet form

The mascot lineup features Chiikawa, Hachiware, Usagi, Momonga, Kurimanju, Rakko, Shisa and Furuhonya. The announcement includes a separate product image for each character.

Beyond the mascots

A rooibos tea tin and apparel are also among the newly announced items. The cornet mascots, though, give the celebration its most distinctive character lineup.

A photo booth arrives first

A photo booth is set to open October 6 at the Chiikawa Bakery pop-up shop in Laforet Harajuku. The announcement identifies that pop-up specifically; it does not place the booth at other bakery locations.