SNACK three-line summary
- Blue Archive’s Seia is now available for preorder as a figma action figure.
- Good Smile Company’s official price is 12,000 yen, the preorder period runs until September 2, 2026, and shipping is scheduled for April 2027.
- Four face plates, book and bird parts, a skirt for seated poses, and the official shop bonus box part are the key components, so its display and play style is different from a standard scale figure.
Snackgirls editor note
Red: The point this time is not “Seia is out again,” but that this figma setup is completely different from a scale figure. Being able to swap expressions and parts to build scenes is the bigger draw.
Nea: The price is 12,000 yen, and preorders close on September 2. If you want the official shop bonus, the retailer choice comes first; if you do not need the bonus, waiting for domestic retailer announcements is also an option.
AIKO: According to the official page, there is a limit of 3 per person, the figure stands about 135 mm tall, and shipping is scheduled for April 2027. Domestic pricing and official sales notices still need to be checked separately, so the confirmed details for now are the Japanese official preorder information and price.
Good Smile Company’s official product page has listed the Blue Archive Yurizono Seia figma. This is not a fixed-pose scale figure, but a posable figure line made for building scenes by swapping expressions, hands, and accessories. The price is 12,000 yen, the preorder period runs until September 2, 2026, and shipping is scheduled for April 2027.
By the numbers first: 12,000 yen, September 2, and April 2027
According to the official product page, the Seia figma is priced at 12,000 yen. The preorder period runs from July 21 to September 2, 2026, and shipping is listed as scheduled for April 2027.
The Good Smile official shop also lists a limit of up to 3 units per person. For readers comparing the overseas official shop, domestic shops, and general online retailers, bonus availability and the actual shipping cost are the items to check before final payment.
The main draw is four face plates and accessory parts
The standout parts in the set are the four face plates: standard face, confident face, shouting face, and smiling face. It also includes optional parts such as a light effect, bird, book, and a skirt for seated poses.
That makes this release closer to recreating small in-game scenes on a desk while changing poses than placing a fixed-pose scale figure in a display case. Even readers who have already seen the existing 1/7 scale Seia will be looking at a different set of criteria with this figma.
If you want the official shop bonus, choose your retailer first
The Good Smile official shop purchase bonus is listed as a paper box part. For anyone who wants that bonus, the first question is not just the price, but which retailer to buy from.
On the other hand, if accessibility and reliable shipping matter more than the bonus, waiting for domestic retailer announcements is also a possible route. Based on the official materials currently available, the Japanese official preorder information and price have opened first. Before actually ordering, it is worth checking domestic pricing, shipping fees, and preorder cutoff times once more.
Sources and checked date: Checked on 2026-07-21 KST
- https://www.goodsmile.com/ja/product/1144554/
- https://hobby.watch.impress.co.jp/docs/news/2126506.html
On the Good Smile Company official product page, we checked product ID 1144554, the 12,000 yen price, preorder period from July 21 to September 2, 2026, scheduled April 2027 shipping, limit of 3 per person, approximate height of 135 mm, and official shop bonus paper box part on 2026-07-21 KST. HOBBY Watch’s July 21, 2026 article was used as a supporting source to cross-check the same-day preorder opening and the summary of major parts. Actual payment amounts may vary depending on retailer, exchange rate, and shipping fees.
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