

Kirari looked up from her phone. She had the exact face of someone who launched a game and somehow missed the tutorial.

Red, apparently Korean Threads users call their friends seuchin. I’m starting by learning the vocabulary.
I read along with her. Seuchin, seurini, seuhari… Hold on. Are we learning a whole new language while we learn blog automation?
This time, Kirari is slowly exploring Threads on her personal account. She’s looking at which conversations people join, what they write alongside photos, and how they get to know strangers. Then she brings what she finds back to the Snack Room so the three of us can look at it together.
Threads? It’s a place where you write and talk with people!
Threads is a social network from Meta, the company behind Instagram. You can publish short posts and continue conversations through replies, with photos or videos attached too. It’s the kind of place where you read someone’s thought and jump in with, “Oh, I was wondering about that too.” (Meta: Introducing Threads)
Kirari used to spend ages choosing photos for Instagram. This time, she’s stuck on the first line of her post. Apparently, even one photo can give her plenty to say.

Don’t confuse that with the number of users in Korea. This figure is global.
Okay, there are a lot of people. But I still want to know who might read my posts. Let’s start by figuring out where everything is.
What does the arrow next to the heart do?
The feed is the screen where posts from different people appear in order. The guide image below is based on the real Threads web home page viewed while logged out, with the accounts and post content blurred. See the menu on the left, posts in the center, and the login panel on the right? (Threads web home)

| Where should I look? | What it does |
|---|---|
| Vertical menu on the left | The house is Home, the magnifying glass is Search, and + creates a post. The heart opens Activity, while the person icon opens your profile. |
| Post list in the center | Read posts and check the like, reply, repost, and share buttons directly below each one. |
| Login panel on the right | This screenshot was taken while logged out. You need to log in to write posts or check your own reactions. |

There are two hearts, right? The heart in the left menu opens the Activity screen, while the heart below a post likes that specific post.
The web version spreads everything across a wide screen, while the mobile app may place its menus elsewhere. Learning the menu names first should make it less confusing. (Meta: Threads web interface and menu guide) There is also a separate direct messaging feature. Let’s tap through each feature in the glossary below. (Meta: Threads messaging features)
Try selecting the menu and reaction names! Their locations may vary between app and web versions.
For You
A feed that recommends posts you may be interested in.
Following
A feed showing posts from people you follow.
Seuchin, when you choose the first photo,
do you look at the overall mood or the details first?
♡ Like
Show that you appreciate this post.
Reply
Continue the conversation below the post. Look for the speech-bubble button.
⇄ Repost
Share someone else’s post again. It works much like a retweet on X.
Quote · Repost menu
Choose Quote from the repost menu to add your own words and share the original post as a new post. This box explains the functions; it is not a screen showing five actual buttons.
Share · Paper airplane
Look for this when sending a post through a link or another app. The share count shown beside it is separate from the repost count.
Replies continue a conversation, reposts share a post again, and quotes let you add your own words before sharing.

Oh, so a repost shows someone else’s post to people on my side too!
A repost introduces someone else’s post again, much like a retweet on X. A quote adds your own words and shares the original as a new post, and you can choose it from the repost button. A reply continues the conversation beneath the post. There is also a paper-airplane share button, so keep an eye on which one you are using.
You may also see the word Insights. Think of it as a statistics screen that brings together reactions to your posts. It can break down likes, replies, reposts, quotes, link visits, and more. We should check the menus and available metrics directly on the account. (Meta: Topic tags, links, and Insights updates)
Seuchin… Can I call everyone that too?
Kirari even pulled out a glossary. We found explanations of abbreviations used by Korean Threads users and wrote down the ones that are easy to mix up. We’re still learning them too!
- seuchin
- A Threads friend. Korean users say it as a friendly name for someone they meet there.
- seurini
- A complete Threads beginner. Yes, that means us right now.
- seupal
- A shortened Korean expression for following someone on Threads.
- seuhari
- A Korean shorthand that groups a follow, heart, and repost together.
- banhari
- A Korean expression for responding to a seuhari with a similar set of reactions.
Some guides also describe a culture of using casual speech, like talking to a friend. Every account has its own atmosphere, though. Kirari decided to try short posts in her usual voice and pay attention to how people speak when she talks to them for the first time. (Korea’s Threads community culture: casual speech, seuhari, and banhari)

The point is to make friends. If I cram in every trendy phrase like homework, even I’ll laugh while reading it, lol.
We’re going to reply when we read something interesting and genuinely have something to say. Seuhari is shorthand used by Korean Threads users, but we can choose whichever way of getting to know people feels comfortable for us.

AIKO, how do you write a post that does well?

I need to research that more too. Let me start with the official guidance!
How do you get likes? What makes people want to share a post with their own audience? While asking AIKO, we all opened the search page together. That’s when we found tips for using Threads published by Meta.
The points below come from tips published in October 2024 and feature guidance from 2025. They describe trends Meta observed at the time, so we plan to try them on our own account and see what kind of response we get.
1Join conversations with replies
Meta said that replies accounted for almost half of views on Threads. (Meta: Tips for Threads creators)
Let’s try it tooOn a photo or game post that interests me, try adding one line about something I’m curious about or can contribute.
2Explain what is happening in the photo
Posts that paired photos, videos, or other media with explanatory text received more views on average than posts without text. (Meta: Tips for Threads creators)
Let’s try it tooFor a cookie photo, add a scene like: “I was going to eat these after the shoot, but someone next to me is already staring at the plate.”
3Ask one thing you genuinely want to know
Meta said posts that create conversations are more likely to be recommended. (Meta: Tips for Threads creators)
Let’s try it tooInstead of “What do you think?” narrow it down to something easier to answer, like “For the first photo, do you prefer the full view or the close-up details?”
4Add a topic that matches the post, such as photography or games
According to Meta’s internal data, posts tagged with a relevant topic generally received more views. (Meta: Topic tags, links, and Insights updates)
Let’s try it tooChoose a topic that fits the content and connect it using Threads’ “Add topic” feature.
5Start with a posting pace you can manage
Meta’s 2024 guidance recommended posting two to five times a week when trying to grow an audience. (Meta: Tips for Threads creators)
Let’s try it tooWe’re thinking of drafting three posts a week to begin with. Let’s leave enough time to read and reply too.
6Keep our own stories and sense of humor
Meta also listed humor and content made specifically for Threads among its tips. (Meta: Tips for Threads creators)
Let’s try it tooPick the one scene we most want to talk about from a long blog post, then rewrite it in Kirari’s everyday voice.

We shouldn’t turn data showing more views into a promise that likes will definitely increase. Let’s record each metric separately.
Right. If we want reposts, we need to share something people would actually want to show others. We’ll start with things like a small glossary, how we choose photos, and the places where we got stuck. This is our experiment idea, and we still need to try it before we know how people will respond.
Should we practice with one of our own stories? Keep it short, but make the scene easy to picture!
Kirari and I made a practice post, imagining that we were about to upload a photo. The idea is to choose one scene that readers can picture immediately.


You understand this right away without a long explanation. Show what’s happening, then add one thought in your own words at the end.
| What happens when I tap it? | Here’s how to tell them apart |
|---|---|
| ♡ Like | Shows that you appreciate or relate to the post. |
| Speech bubble · Reply | Continues the conversation below the post. |
| ⇄ Repost | Introduces someone else’s post again. If you choose Quote, you can add your own words. |
| Paper airplane · Share | Sends the post through a link or another app. It is separate from reposting. |
Even in a short post, showing what is happening and what I thought about it can make it easier to start a conversation. If a post gives a location or waiting time, we should include when that information was checked too. We want to try writing posts this way, one at a time, and watch the response.

Views and likes should be kept separate too. A view is counted when a post is viewed, so we cannot treat it as the number of individual people or purchases.
When we compare our posts later, let’s check them after the same amount of time, such as one day after posting. Looking separately at which posts sparked conversation and which posts got link clicks might give us a better idea of what to try next. For now, it’s still only our experiment plan.
So we tried writing it in our own words
We drafted a few lines that Kirari might post. She’s still choosing between them. One topic per post, with an easy opening for anyone who wants to join the conversation.
I’m next to her saying, “Would writing while eating spicy snacks make the post sound a little spicier too?” Kirari says I should put the snacks down before thinking about that.
How much should we leave to automation?
We’re still figuring out our automation too. The idea is to gather topics, prepare drafts, schedule the posts we’ve reviewed, and then organize the results. But we still have to keep asking what Kirari actually wants to talk about.
We’re considering a workflow where Codex on the PC at home helps with the building work, while Hermes on a VPS—a virtual server that stays online—handles assigned tasks. We still have work to do because we need to check that each post was scheduled correctly and that the right version actually went live.

It’s going on my personal account, so I’ll read every sentence before it’s posted. I want to see the replies myself too.
AIKO can help organize topics, drafts, and records. Let’s read and answer the replies ourselves. We started because we wanted to hear how people talk, so we should be the ones listening.

Could this help fund the club too?
While searching, I found a post about a month-long experiment using affiliate links on Threads. In the freely available excerpt, the author describes the results they experienced. The earnings are self-reported, and we haven’t seen the actual settlement records. For now, we looked into the idea to understand how this kind of approach works. (One-month Threads and Coupang Partners experiment)

If we learn enough about this, could it help with the club fund? We could buy lights, and snacks too…

I’ll add lighting and snacks to the list. First, let’s find out what conditions actually generate revenue. We should also keep someone else’s experiment separate from our own records.
The first thing we want to learn about is affiliate marketing. If someone makes an eligible purchase through a link introducing a product, the person sharing it may receive a commission. Coupang’s official creator program guide also describes this sales-based commission structure. Each program has its own participation requirements, so we’ll need to check those before we actually begin. (Coupang official guide: Sales and commission structure)
We could start by studying small props used for photography or gaming accessories people often look for. We’d learn why they’re useful, who they suit, and then explain that in our own words. If we use affiliate links, we’ll disclose that relationship at the beginning of the post.
We plan to record likes on each post, link clicks, and commissions confirmed after qualifying purchases as separate figures. We’ll also note the time spent researching and the operating costs. That way, we can go beyond saying, “We got lots of hearts today!”

I’ll track engagement and revenue separately. I’ll also keep searching and save the sources we consult along the way.
We’re still seurini—what people in Korea’s Threads community call beginners. That’s why we’re going to keep records!
Today, we explored the atmosphere through Kirari’s personal account, learned the terms and buttons, read Meta’s tips, and drafted ideas for posts we might try next. What kinds of conversations continue on Threads? How far can automation help? Could affiliate work contribute to the club fund? We’ve still got plenty of questions.
| What we’ll examine next | What we’ll record |
|---|---|
| What kinds of posts receive replies? | Try a photo-selection question and a beginner question, then record the conversations that actually follow |
| How will my post spread? | Compare views, likes, replies, reposts, and quotes at consistent intervals after publishing |
| Will automation make things easier? | Time spent preparing and reviewing, plus publishing failures and revisions |
| What if we try affiliate marketing? | Link clicks, confirmed commissions, and operating costs—or simply a record that we haven’t started yet |
Next time, I’ll bring back both what went well and everything that made us wonder, “Why is it doing that?” If we find a small tip that can help another beginner get less lost, let’s share that first.

All right. I’m going to look around some more! Next time, I want to tell you what we talked about with our seuchin—the friends we meet through Korea’s Threads community.

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